Movistar Plus+ has launched a dedicated Goya Pop‑Up channel and added four new high‑definition channels, giving subscribers sharper picture quality and a one‑stop hub for the award‑season film lineup. The upgrades aim to turn binge‑watchers into long‑term users by combining event‑driven content with technical improvements, all available on set‑top boxes and the mobile app.
Goya Pop‑Up: Event‑Driven Programming
The temporary “Dial 15” channel streams every film nominated for the Goya awards, from the desert drama Los domingos to the gritty thriller Sirat. By gathering the entire slate in one place, Movistar Plus+ gives you an easy way to explore the nominees without hopping between channels. The live calendar also highlights upcoming premieres, turning the award weekend into a binge‑watch marathon.
HD Channel Rollout: Technical Upgrade Strategy
After months of user feedback about lingering SD feeds, the operator is progressively migrating its lineup to high definition. Four new HD channels have already gone live, expanding a catalog that already boasts more than 80 channels covering sports, documentaries, and original series. The upgrade delivers crisper images that make premium series feel more cinematic.
Phased Migration Minimizes Disruption
Rather than a sudden cut‑over, Movistar Plus+ re‑encodes its channels in phases. This approach lets the technical team monitor quality in real time and address any glitches before they affect you. The gradual rollout avoids the black‑screen incidents that have plagued other European transitions.
Exclusive Content Boosts Subscriber Appeal
On Friday 13 February, the platform premiered La cena, a satire set in the Franco era starring Mario Casas and Alberto San Juan. The film is exclusive to Movistar Plus+, reinforcing the service’s commitment to locally‑relevant storytelling. In addition, the editorial team highlighted 26 must‑watch series, mixing homegrown hits like El embarcadero with international exclusives.
Curated Series List
- El embarcadero
- Vida perfecta
- International drama series (licensed exclusively for the platform)
- Documentary series with HD upgrades
Impact on the Spanish Pay‑TV Market
The combination of event‑driven programming, HD upgrades, and exclusive titles puts pressure on rival services to accelerate their own improvements. If Movistar Plus+ can keep viewers engaged with higher picture quality and fresh content, competitors may need to invest more in original productions and technical upgrades, raising the overall standard of Spanish television.
Industry Expert Insight
Juan López, a senior broadcast engineer, notes that a phased HD migration paired with event‑centric content pushes is a pragmatic way to retain subscribers during intense competition. He adds that the pop‑up channel model offers a low‑cost, high‑impact tactic that can be replicated for other cultural events—provided the backend can handle the spike in concurrent streams.
What You Should Watch Next
Keep an eye on the Dial 15 channel over the Goya weekend, test the new HD feeds, and dive into La cena if you enjoy historical satire. Ask yourself whether you want your next binge to look and feel like a cinema experience—Movistar Plus+ is betting that the answer will be a resounding “yes.”
