Samsung is set to unveil the Galaxy S26 series on February 25, with shipments beginning March 11. The lineup includes the S26, S26+, and the flagship S26 Ultra, which introduces a hardware‑level privacy screen to shield on‑screen content. These incremental upgrades aim to keep Samsung’s flagship line ahead of competitors in the premium smartphone market.
Launch Timing and Shipping Schedule
The official unveiling is scheduled for February 25, followed by a two‑week sales window that starts on March 11. This timing aligns with Samsung’s traditional early‑year release pattern, allowing the company to capture post‑holiday demand before other major flagship launches.
Design and Specification Highlights
Galaxy S26 and S26+
The Galaxy S26 is expected to feature a 6.3‑inch FHD+ AMOLED display paired with a 4,300 mAh battery. The larger Galaxy S26+ will likely offer a bigger screen and higher capacity battery, though exact figures have not been confirmed.
Galaxy S26 Ultra and Privacy Screen
The flagship Galaxy S26 Ultra builds on Samsung’s premium hardware and introduces a new privacy screen. This hardware‑level solution narrows the viewing angle to protect sensitive information from shoulder‑surfing, positioning the Ultra as a security‑focused alternative for privacy‑conscious users and enterprise customers.
Privacy Screen: Hardware‑Level Protection
Unlike previous software‑based private modes, the privacy screen utilizes a specialized OLED panel combined with a dynamic shutter mechanism to limit the viewing cone. If confirmed, this feature would give Samsung a distinct advantage over other Android manufacturers that have not yet offered comparable hardware privacy solutions at the flagship tier.
Flagship Cadence and Market Position
Samsung’s annual flagship cadence typically sees new Galaxy S models unveiled in late January or early February, with sales commencing shortly after. The February 25 launch keeps the S26 series on schedule, positioning it ahead of competing devices such as Apple’s iPhone 15 series and Google’s Pixel 8 lineup, which arrive later in the spring.
Potential Market Impact
The inclusion of a privacy screen could sway business users and privacy‑focused consumers who currently favor Apple’s ecosystem for its security features. This move may also prompt other Android OEMs to accelerate development of similar hardware privacy technologies, potentially reshaping the flagship smartphone landscape.
Key Points to Watch at the Unpacked Event
During the February 25 Galaxy Unpacked event, observers will look for confirmation of the leaked specifications, final pricing, and a live demonstration of the privacy screen. Additional expectations include details on Samsung’s next‑generation Exynos or Snapdragon chipset and any software enhancements that complement the new hardware.
