Japan’s tourism ministry just released a free AI chatbot that walks businesses through the new Tourism Subsidy AI platform. The tool helps you draft proposals, estimate costs, and meet the latest scoring criteria, cutting application time from days to minutes. By automating the grant process, it aims to shift visitor traffic from crowded cities to regional hotspots.
How the Tourism Subsidy AI Works
The chatbot lives on the official tourism‑agency portal and guides you step by step. It asks simple questions, then generates a draft proposal that includes a two‑minute presentation video script and a detailed expense estimate. You’ll see real‑time feedback on eligibility, so you won’t waste time on non‑qualifying items.
Step‑by‑Step Application Guidance
First, you select the project category that matches your plan. Next, the AI suggests language that aligns with the new “add‑on” scoring criteria, such as sustainability or AI‑driven reservation features. Finally, it compiles all sections into a single PDF that you can submit directly through the portal.
Key Features for Tourism Businesses
- Instant eligibility check – the AI flags ineligible costs before you submit.
- Video script generator – creates a concise pitch for the required presentation.
- Cost‑estimation tool – automatically calculates expenses that meet the minimum budget thresholds.
- Compliance alerts – ensures your proposal follows the latest grant guidelines.
Grant Details and Eligibility
The subsidy program targets three content‑creation tracks. Each track has its own funding ceiling and minimum budget requirement, but the AI helps you stay within those limits.
- New‑creation projects – up to ¥500 million, minimum budget ¥6 million.
- Quality‑upgrade projects – up to ¥1 billion, minimum budget ¥12 million.
- Gastronomy‑focused projects – up to ¥500 million, minimum budget ¥6 million.
Because the AI cross‑checks every line item, you’ll know exactly which costs count toward the grant and which don’t.
Impact on Regional Operators
Smaller operators, like family‑run ryokans in Nagano, have traditionally struggled with the paperwork. Now you can answer a few prompts and receive a ready‑to‑submit draft in minutes. That low‑cost entry point is already encouraging businesses outside Tokyo, Osaka, and Kyoto to apply for funding.
Future Outlook for AI‑Powered Public Services
The launch signals a broader shift toward embedding AI in government portals. By prioritizing rapid deployment and built‑in safety checks, the ministry is setting a template that other grant programs could follow—whether they focus on semiconductor R&D or climate‑tech initiatives. If you’re watching the AI ecosystem, this rollout shows how public‑sector AI can streamline complex processes while keeping compliance front and center.
