Jio’s new Rs 450 prepaid plan offers unlimited 5G data, unlimited voice calls, daily SMS, and bundled services such as Jio Hotstar, Jio Gemini Pro, and 100 GB of Jio AI Cloud storage for a 36‑day validity, while a Rs 369 option extends to 84 days with 12 GB data, making high‑speed connectivity affordable and flexible for Indian users.
Key Features of the New Prepaid Packs
Rs 450 – 36‑Day Unlimited 5G Pack
- Unlimited 5G data throughout the 36‑day cycle
- Unlimited voice calls and one SMS per day
- Bundled services: Jio Hotstar streaming, Jio Gemini Pro AI tools, and 100 GB Jio AI Cloud storage
- Extended validity beyond the typical 28‑/30‑day cycle, reducing recharge frequency
Rs 369 – 84‑Day Extended‑Validity Pack
- 12 GB of 5G data valid for 84 days (approximately three months)
- Unlimited voice calls and 100 SMS per day
- Low‑price, set‑and‑forget recharge ideal for price‑sensitive and rural users
Why the 36‑Day and 84‑Day Durations Matter
The 36‑day period offers a middle ground between traditional monthly cycles and longer‑term contracts, appealing to urban millennials and Gen‑Z users who prefer fewer renewal reminders. The 84‑day option targets semi‑urban and rural consumers who recharge in bulk to avoid frequent transactions.
Impact on Consumers and the Market
Consumer value: At roughly ₹12.50 per day, the unlimited 5G pack undercuts most postpaid 5G contracts, delivering high‑speed connectivity without a long‑term commitment.
Competitive pressure: Rival operators are likely to revisit their prepaid portfolios, as Jio’s pricing and bundled services set a new benchmark for value.
Revenue dynamics: Jio balances the cost of unlimited data with revenue from bundled services and increased advertising on its apps, creating a sustainable ecosystem.
Digital ecosystem expansion: Integration of Jio Gemini Pro and AI Cloud encourages user lock‑in, boosting long‑term engagement across Jio’s product suite.
What to Watch Next
Analysts will monitor adoption rates of the 36‑day unlimited plan in metro areas where 5G coverage exceeds 70 %. Performance of the 84‑day pack will indicate Jio’s penetration in price‑sensitive markets. Regulatory attention may focus on pricing transparency as the prepaid segment becomes the primary arena for 5G competition.
