CD Projekt Red announced that its next main‑line RPG, codenamed Project Polaris, has moved into full‑scale development, effectively confirming Witcher 4. At the same time, the studio unveiled a digital‑first Cyberpunk Trading Card Game and released long‑awaited sales data showing the Witcher franchise has sold over 85 million copies worldwide. These moves signal a multi‑pronged growth strategy.
Witcher 4 Enters Full-Scale Production
Project Polaris Development Milestone
On April 9, CD Projekt Red confirmed that Project Polaris, the internal codename for the upcoming Witcher title, transitioned from pre‑production to full‑scale development. This shift allocates the studio’s core resources to the game, marking the first concrete step toward delivering the next main entry in the acclaimed series.
Implications for the Witcher Franchise
The move to full production demonstrates confidence in sustaining the franchise’s momentum after the massive success of The Witcher 3 and its expansions. By focusing on a fresh, standalone experience rather than extending the aging title, CD Projekt Red aims to introduce new narrative and gameplay innovations that build on lessons learned from previous projects.
Cyberpunk Trading Card Game Announcement
In a separate reveal, CD Projekt Red showcased a digital‑first Cyberpunk Trading Card Game. The presentation highlighted card art, mechanics, and early gameplay loops, confirming that the studio is expanding the Cyberpunk 2077 universe beyond its original RPG format. Development is well underway, with plans to leverage the studio’s live‑service infrastructure for regular updates and competitive events.
Historic Witcher Sales Figures Revealed
CD Projekt Red finally disclosed sales data for its early titles, revealing that The Witcher (2007) and The Witcher 2: Assassins of Kings (2011) have collectively sold over 25 million copies. Combined with the reported total of more than 85 million copies sold across the entire Witcher franchise, these figures underscore the series’ status as a cornerstone of the Polish gaming industry and provide a clear benchmark for future revenue potential.
Strategic Context and Market Position
The simultaneous push on multiple fronts reflects a broader industry trend of diversifying IP portfolios. Advancing a new mainline RPG safeguards the studio’s flagship narrative experience, while the Cyberpunk TCG taps into the lucrative collectible‑card‑game market, which continues to grow through digital platforms. The disclosed sales numbers also strengthen CD Projekt Red’s valuation and influence budgeting decisions for upcoming projects.
Future Outlook for CD Projekt Red
Although specific release dates for Witcher 4 and the Cyberpunk TCG have not been announced, CD Projekt Red’s recent communications outline a clear, multi‑pronged strategy: expand core RPG franchises, explore new genres and monetization models, and maintain transparency with stakeholders. The industry will be watching closely to see how these initiatives translate into market performance and sustain the momentum built by the franchise’s past successes.
